Baresso Coffee shops
Various cities, Denmark   [Baresso咖啡馆 | 丹麦各城市]

Baresso is the first real coffee chain in Denmark.

Together with, and for Danish Mads Werner Architects on consultancy basis.

A brand and design created from scratch being the first coffee lounge chain in Denmark is now counting more than 20 outlets just to prove it's success. Only 6 month after it's 3rd branch opened it got nation wide famous as former President Bill Clinton during a visit in Copenhagen, suddenly stopped for an unscheduled cup of coffee at Baresso! 'Did he paid for it?' asked the owner Kenneth Luciani, 'Yes', replied the Barista with Kenneth instantly prompted with a 'Good'.

Well – that is real business, isn't it?!

 

Credit:

Mads Werner Architects (MWA), project carried out as design consultant by Claus Boman together with MWA team.

 

 

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         Claus及其他MWA建筑设计有限公司同事为该项目提供设计顾问的服务。
          从零开始到成为丹麦第一家咖啡连锁店,Baresso用20多家门店的数量证明了自己的成功。第三家门店开业6个月后,因为一个小故事,Baresso咖啡馆瞬间在全国打开知名度,当时美国前总统比尔·克林顿在访问哥本哈根的时候,有一天突然停在Baresso店前,点了杯咖啡!“他有付钱吗?”店主肯尼斯·卢西亚尼问道。“有!”咖啡师回答,然后肯尼斯爽快地说了句“非常好!” 

         嗯,这就是做生意,不是吗?

 

 

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